Small Business Social Media Made Easy

Behind every small business are real people with real passions and real personalities.

Let the you in your business shine through!

Customers today are faced with endless choices for the same or similar products - they have the power to pick and choose. The good news is that you can overcome the competition with a business that feels real to the customer.

You can stand out in the crowd with a stellar, authentic social media presence. El Words Communications can help.

Be a Social Media Standout

Your small business is your baby. You don’t take this job lightly, and I’m willing to bet you don’t stick with the hard work and long hours just for the fun of it. This is your passion. Why not let that passion shine through?

You’re a nuanced, real person made up of different desires, passions, and values. Your social media presence should be multi-dimensional, too.

Gone are the days of just having a Facebook page. Now you need a Facebook personality. You can’t just get by with pretty pictures on Instagram. You need to harness the power of images, words, and videos to capture and keep attention.

Sound intimidating? Exhausting? Overwhelming? Just not fun?

Don’t worry - I’ve got you!

See how I can help you.

  • "This is really fun! Way less stress."

    Gold Cup Creamery

  • "Lizz really has an eye for adding important details that speak directly to her ideal audience. She was a great collaborator and communicator every step of the way. I would recommend her!"

    Christina, Beck Copywriting

  • "Lizz knows social media in all the best ways. She has an ethical strategy that helps you build a community within your brand. If you're looking for someone who knows their stuff and can help you grow your social media in an authentic and ethical way, Lizz is your human!"

    Lauren, Littlewood Copy

Made to Fit Your Needs

We all have different needs, skills, and schedules. I’ve gathered the most popular options into bundles, or you can pick exactly what you need from the a la carte options.

Looking to create something you don’t see? Reach out for custom plans and offerings.

Bundles

The Total Package

You’re busy and don’t have the time to take on extra work to build and grow your social media presence - totally understandable! I will do the dirty work to get you what you need to shine.

This package includes:

  • Brand Identity Basics

  • Finding Your Social Media Voice

  • Your Unique Social Media Strategy

  • Social Media Templates & Best Practices

  • 150 Unique Social Media Posts

$1,325


The Big Picture

If you want to be more hands-on with your social media presence but are at a loss as to where to start - this package is for you! I’ll help you develop the roadmap and then turn the wheel over to you!

This package includes:

  • Brand Identity Basics

  • Finding Your Social Media Voice

  • Your Unique Social Media Strategy

  • Social Media Templates & Best Practices

  • 25 Unique Social Media Posts

$1,175


The Best of the Basics

If you’ve got a general sense of direction and/or a team ready to dive into the social media sphere, this one will feel just right. I will provide some quality tools and resources to inspire you!

This package includes:

  • Brand Identity Basics

  • Finding Your Social Media Voice

  • How to Create Your Own Social Media Strategy

  • Social Media Best Practices

$625


A la Carte

Planning & Strategy

  • Brand Identity Basics $200

  • Finding Your Social Media Voice $300

  • Your Unique Social Media Strategy $550+

  • How to Create Your Own Social Media Strategy $150

Content Creation

  • Ongoing Content Creation for Social Media $ Pricing Varies

  • 150 Unique Social Media Posts $300

  • 20 Unique Video Social Media Posts $100

  • 20 Unique General Social Media Posts $50

About Me

Hey there, I’m Lizz, creator of El Words Communications. I consider myself to be a communicator with a passion for community and connection through words.

But what does that actually mean? It means I love using different types of communication - written words, spoken words, images, songs, and more - to help people connect with one another.

I’ve always been a writer - poems, short stories, blogs, articles - I love it all! My professional experience in communications really started in government work, which sounds like it could be pretty impersonal, but I quickly learned that no one will listen to you (or trust you!) if you don’t connect with them first. Working in a small California community hit by endless devastating natural disasters, my focus became bonding with and speaking with my community - not just speaking to them.

I’ve been lucky to watch many friends and family launch small businesses fueled by their passions. While I haven’t always been able to provide a ton of financial support for them, I’ve found that talking about them and sharing about them in person and on social media has allowed me to introduce them to new potential customers and support their dreams.

That’s when I realized I could use my own passion to help friends, family, and other small businesses I admire!

While my personal communication style could be described as lyrical, I truly love working with others to identify their communication style so we can make sure that anything I create for them feels authentic to them. I’ve found that giving people the tools to think about their communication helps their personalities shine brighter.

A dry, golden meadow in the foreground with the sun shining through some pine trees in the background.
A selfie of a white woman with blonde hair

Contact El Words.

I can’t wait to hear from you! Drop your information below, and I will reach out to schedule a free consultation call.

Portfolio

Check out some examples of my work to see how I can help your personality shine through social media and more!

Lyrical Storytelling

Check out this article featuring my own personal style - lyrical storytelling. While the topic of this piece is sports (playoff hockey, to be exact), the article’s voice and tone differ from many sports pieces. This helps the content to stand out and attract a fresh audience.

Read the article here.

Well-Known References

Using well-known references can help your audience understand you’re a nuanced business owner, with knowledge and interests outside of your day-to-day business.

Read the article here.

Knowledgeable About Social Media

My professional experience has given me an incredibly unique insight into social media and the power of being authentic in your social media presence. I share some of these insights in the guest blog here.

Read the article here.